What’s in it for you?

Join Us.

Our Purpose

Provident Financial’s purpose is to help put people on a path to a better everyday life. This is our reason for being. It unifies us and is something that we can get behind both practically and emotionally.

What we’ll deliver

This purpose is built upon four strategic drivers which help us to focus on what we’ll deliver to our customers:

• Customer progression – We will build products, services and partnerships that change the game for our customers.
• Human experiences – We will build enduring relationships by delivering experiences that seamlessly integrate the latest technology with our brilliant people.
• Head AND heart decisions – We will deliver for our stakeholders by balancing data and insight; financial return and doing the right thing for our customers.
• Fighting fit – We will continuously challenge our cost base, efficiency and effectiveness, and change our capability to ensure we remain the most competitive player in the market.


Our Behaviours


To make sure we deliver on our purpose, it is essential we create a culture where we think ‘customer’ all the time; we constantly innovate and make things better for our stakeholders and we hold ourselves and each other personally accountable for success.

As a result, we have developed a set of behaviours that we look for in colleagues:

• Be hungry for better – This is seeking out opportunities for constant improvement, as well as having conversations that will help us drive change, even when it’s tough.
• Put the customer on the team – This is making every decision with our customer in mind, as well as owning the trade-off between commercial and customer impact.
• Act like it’s yours – This is using resources with the same respect and consideration you would your own, as well as doing your bit to drive our performance.

This is our Blueprint for the future of Provident Financial.

Leave a Reply